The Marching Percussion Website - Advertising Details
Useful Information
Marching Percussion Services has undergone a fairly detailed study of our
audience, and who this site reaches. We've learned that this data can be
valuable to you, and presenting it can help you decide whether or not this
is an advertising venture which will be worthwhile and profitable for
your business or organization. We have placed some of this data online for
you to browse at your leisure. This information can be viewed with
the Adobe Acrobat Reader.
Unlike other sites where you buy your static ad and get charged for
someone viewing your ad twice even if they hit the reload button, The
Marching Percussion Website uses a different advertising scheme. Your
image will be thrown in a pool with other images. They will be
rotated and displayed randomly as a user travels through pages. This
allows us to maximize the number of times your ad will be seen while
keeping the distribution of ad rotation fair between all advertisers.
If they happen to hit reload on a page, they will be given a different ad,
instead of the one they just
had, meaning that you won't be paying for multiple views by the same
person. The more advertisers MPS serves, the lesser the chance of
your ad being seen multiple times throughout a users' stay at The
Marching Percussion Website.
Advertisement Dimensions
All advertisements on The Marching Percussion Website must be 300w x
60h pixels or smaller. For best results, please make sure your banner
looks good on both a black AND a white background. It is recommended,
but not strictly enforced, that you keep the file size as small as
possible. Please keep banner ads smaller than 20 KBytes. Animated GIF
banners are acceptable. If you have any other questions, just ask. We are
pretty flexible.
Advertisement Content
The content of the advertisement is up to the advertiser, although we
reserve the right to reject any ad based solely on our discretion.
What is an Impression?
An impression refers to each time your image or alt text is displayed
to a web browser. This is how almost all sites that offer advertising on
the web charge, and it is a more accurate measurement than a
click-through, since the click-throughs per impression ratio vary
depending on the appeal of the ad and how targeted your audience is.
About this Site
